In these articles they are talking to share holders not consumers. If you want to see consumer talk it's vehicle reveals and commercials.
I think at one point they tried to imply that EV routing would be a benefit over carplay.I haven’t seen even a hint of something innovative or consumer enhancing, just talk of revenue, profits and taking things away from the consumer. I sure hope they aren’t running the rest of the business like this. I know they have people that want to design and build great products, let them do it so they can make money the old fashioned way.