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Chevy Silverado EV will be affordable, "high-volume entry" -- GM CEO

7K views 1 reply 2 participants last post by  Ch-EV-y 
#1 ·
GM's CEO was quoted saying the the electric Silverado will be affordable for fleets.

Although the fully electric Chevrolet Silverado EV will likely be built on the same underpinnings as the GMC Hummer EV, it’s shaping up to be positioned very differently for the market—with an emphasis on affordability.

“What's especially important is that this truck will be in a high-volume entry, and one of the most popular and competitive segments in the industry,” said GM CEO Mary Barra last week, in a quarterly financial call.

That’s sounding like a completely different market positioning versus GM’s first venture into electric trucks, the GMC Hummer EV. With entry off-road-equipped Edition 1 prices at $110,595 in SUV form and $112,595 in SUT form, it’s the Hummer EV is a niche model for luxury lifestyles. Even the Hummer EV trucks’ eventual base price of $79,995 blasts past the ceiling of most fleet budgets.
 
#2 ·
The question I have for this is whether she's referring to the fleet model or for the base consumer model. Hopefully there is a consumer model that's similar to fleet one.

 
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